Allow your customers to say exactly what they want, when they want and using a method that they prefer to use. Make it easy for them to give feedback and, given the right opportunity, they will tell you everything that is important to them.
Long, tedious tick box surveys are a thing of the past. Not only do customers have little time for them, they are often asked to rate factors they did not experience and are not allowed enough freedom to express their opinions on the things they did experience.
Text analytics has come of age and has revolutionised the way organisations are able to collect quality, insightful feedback. We advocate simple surveys that ask as few questions as possible without compromising your own measurement and KPI requirements. And tell your customer it will be a short survey – they are more likely to complete it.
Sample short, Ferret-style survey
Feedback Ferret works with international clients who have customers in different countries and require multi-lingual solutions for their customer feedback programmes. We provide full language facilities for customers to receive communications in their preferred language, as well as giving them the freedom to give their feedback in their language of choice.