WestJet Christmas - A Priceless Customer Experience | Feedback Ferret

WestJet Christmas Miracle – a priceless customer experience

Although this story is now 5 years old, the Christmas customer experience demonstrated by WestJet in this clip is priceless.

What makes the customer experience so special?

  • The experience is unique.
  • It is perfectly timed and executed.
  • It is memorable.
  • And it is totally unexpected by the customer.

It has all the elements of the ultimate customer experience. Coupled with a brilliant seasonal promotional opportunity, it is a superb example of successful marketing.

Well done WestJet.

With over 48 million YouTube hits, it’s worth watching again.

By Nicola Douglas, Marketing Manager