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When is a happy customer not a happy customer?
Your happiest customers may rate you 10/10 but don’t ignore their negative feedback comments. They are gold dust!
Word Clouds – a valuable insight tool or load of hot air?
Word clouds – we’re often asked about them – do we do them? how useful are they? etc. Find out why we don’t hold this trendy data visualisation tool in high regard.
Customer feedback guides product development decisions
Unsure whether better quality seats were needed for their vehicle, our client turned to us to dig deep and find out what customers wanted.
Impact analysis in practice
How can impact analysis really help a business? Read how we helped our client focus their efforts where it really mattered.
Data is worthless without action
Are insights being drawn from your VoC data? And are these insights being acted upon to improve the overall customer experience?
You Said, We Did!
Find out how ExtraCare is already taken action on the customer feedback received within the first few weeks of their pilot programme.
A priceless piece of customer feedback
An interesting comment about scoring systems which we found totally priceless.
Retailer pays heavy price for not listening to customer feedback
When a customer doesn’t feel valued, they vote with their wallet. And while my wallet is undoubtedly happier now, this giant of the retail world needs to sit up and start listening.
Tableau: enabling analysis of the analysis
The introduction of Tableau has taken Feedback Ferret’s analysis capabilities to a new level. Our clients are now benefiting from the additional array of visualisations with which data can now be presented.
Closing the loop with your customers is critical
You would be surprised how delighted unhappy customers can be when they actually receive a response to a complaint. Too many organisations take too long to respond or simply ignore them totally.
Is the fear of lawsuits getting in the way of listening to customer feedback?
Though a customer’s feedback may not be helpful or actionable, it does not mean an organization should not at least tune in to the voice of their customer.
Impact Analysis with Feedback Ferret
Uncover what’s really driving your customer loyalty, scores and sentiment, and focus your efforts where it will make the biggest difference to your bottom line.