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Is NPS worth its salt?
NPS is a very common tool used to measure customer satisfaction. But is it worth its salt and is this a metric we can trust to predict future growth?
Is a B2B customer feedback programme necessary?
If you are in the B2B sector, do you really understand your customers? Do the messages you portray match the messages and values of your customers?
Feedback Ferret results drive strategic decision making at Eurocamp
Over the past 3 years, Eurocamp has gradually embedded the Feedback Ferret Voice of Customer tool deep into the heart of their business. It has now become the main driver for all business and strategic decisions.
Origin Energy extends its partnership with Feedback Ferret
Origin, one of Australia’s largest energy companies, has just extended its contract with Feedback Ferret, ensuring that the company continues to receive high quality Voice of Customer feedback.